We define philanthropy as the giving of resources in an engaged and strategic way for maximum impact and in a tax efficient manner. It can include the giving of money, assets, time, talent, voice and one’s social capital. We believe in the power of philanthropy as a great social connector and the source of many great opportunities.

City Philanthropy

A Wealth of Opportunity

DonorWISE*: An introduction to effective philanthropy



Are you giving effectively? 

Join like-minded millennial donors for an inspiring half-day philanthropy workshop at Cass Business School. Learn how to make the most of your philanthropic assets; money, time and skills, and how to help and not hinder. Leading philanthropy advisor Caroline Fiennes founder of Giving Evidence and author of  'It Ain’t What You Give It’s The Way That You Give It' will answer your questions on how to effectively support the causes you care about and how not to waste money. 

100% of participants felt more confident about their giving having taken the DonorWISE* course

Drawing from her experience and using a mixture of discussions, group activities, inspiring guest speakers and illustrated with real life examples, Caroline will cover:

  • How to choose a cause
  • How charities work
  • How to choose a charity
  • Tips and traps: How to help not hinder
  • An introduction to a range of investing & giving strategies

This workshop is designed to expose the next generation of City workers and wealth creators to the latest philanthropic principles and best practices, harnessing their particular skills, knowledge and entrepreneurial spirit as a powerful force for good.

An essential primer for providing some sound theory on effective giving for City professionals and those new to philanthropy, however, is open to philanthropists and others seeking to update or harness their existing philanthropy skills and knowledge. It will also be of interest to HR or CSR leaders, and others involved in developing their staff and the next generation of business leaders.  

Course details

The date for the next DonorWISE course will be announced shortly. Sign up for the City Philanthropy Bulletin to get the latest news and announcements direct to your inbox.

About Caroline Fiennes

A physicist by background, Caroline’s absolute commitment is to empirical evidence about the effectiveness of charities and of donors themselves. Hence she founded Giving Evidence, a consultancy and campaign providing advice on giving based on evidence. Her book ‘It Ain’t What You Give, It’s The Way That You Give It (2012)’ shows how any donor can make the most of their charitable resources and has become essential reading.

Caroline has taught effective philanthropy at Yale and Oxford Universities, teaches at Cambridge University, and has taught professional tennis players and many public audiences. She works with companies, foundations and families on using evidence to improve their giving – choosing focus areas, strategies, partners, organizations to fund, and internal processes.

Find out why young philanthropists are demanding more

Watch DonorWISE course leader Caroline Fiennes discuss effective giving on BBC News